Narrative & Production Leadership
Overview
Led narrative production for “Futurama: Game of Drones,” a match-3 type mobile game that successfully integrated the beloved Futurama IP with engaging puzzle gameplay mechanics. Collaborated with high-profile creative talent including Dave Grossman (LucasArts, Telltale) and Patric Verrone (Futurama EP and Writer) to deliver an authentic Futurama experience within a casual gaming format.

Role & Responsibilities
- Narrative Design Lead: Developed episodic narrative framework balancing background story arcs with foreground gameplay
- Production Pipeline Architect: Created and managed content creation system from concept through implementation
- Creative Team Leader: Directed iterative story development process with stakeholders and IP holders
- Technical Implementation: Designed writer-friendly toolset and story delivery systems
- Live Operations Management: Established scalable narrative content production for ongoing game updates
Key Innovations
Episodic Storytelling Framework
- Narrative integration in match-3 genre through interactive comic strips and in-level dialogue
- Developed “content unit blueprints” enabling scalable story production
- Created a transition from serial to procedural episodic content for live operations
Production Pipeline Development
-
Initial Pipeline (v1.0)
- World concept development
- Multi-stage script drafting
- Comics production with multiple revision cycles
- World map and level progression alignment
- Final text implementation and approvals
-
Enhanced Pipeline (v2.0)
- Streamlined for live operations
- Focus shift to procedural episodic content
- Asset and location reuse optimization
- Established timeline for content cadence
Technical Achievement
Developed comprehensive narrative toolset including:
- Script formatting templates
- Content management systems
- Asset and writing production guidelines
- Quality assurance protocols
- Live operations documentation
Creative Direction
- Maintained authentic Futurama humor and character voices
- Balanced fan service with accessible gameplay
- Integrated story elements with match-3 mechanics
- Created cohesive world-building across game modes
Project Impact
- Successful integration of premium IP storytelling in match-3 mobile genre
- Established high standards for narrative content in casual games
- Created reusable framework for episodic mobile game content
- Demonstrated scalable narrative production for live service games
Collaboration Highlights
Worked directly with:
- Dave Grossman (LucasArts, Telltale) - Lead Writer
- Patric Verrone (Futurama EP) - Writing & Story Supervision
- Fox Digital Entertainment - IP Holders
- Wooga Development Team - Implementation
- Wooga Art & Design Teams - Visual Integration
Key Learnings
-
Pipeline Evolution
- Early blueprint development is crucial
- Flexibility in process adaptation
- Scale consideration from start
- Resource reusability optimization for live ops
-
Creative Balance
- IP authenticity maintenance
- Gameplay integration priorities
- Stakeholder management
- Production efficiency
Tools & Technologies
- Custom narrative design tools
- Story management systems
- Asset production pipeline
- Quality assurance protocols
- Live operations framework

Duration: 2015-2016
Platform: Mobile (iOS/Android)
Genre: Puzzle/Match-3
IP Owner: Fox Digital Entertainment